Dasherboards
Unique in that they are actually part of the playing surface, dasherboard advertising is an effective, awareness generating medium that links sponsors with the tradition of a New England institution - the Boston Bruins. Sold in pairs, dasherboard panels are in full view of all game patrons. In addition, your logo or message is seen by viewers of local and national television broadcasts, and also appears in still photos taken for newspapers and national sports publications.

In-Ice Logo
The most dramatic image-building medium available, this exclusive position on the TD Garden ice surface is available to only three sponsors. The logo is displayed to all Bruins game patrons, viewers of television game broadcasts and highlights, and also appears in still photos taken for newspapers and national sports publications.

Team Entrance
Located above the team entrances onto the ice and court, team entrance signs provide an exclusive medium that delivers considerable television exposure. There are three separate signs for hockey and three for basketball.

Team Bench
Team Bench signage garners plenty of media and scoreboard exposure at each hockey game. These strategic signage opportunities behind each of the benches during Boston Bruins games offer key message placement to arena and television audiences.

Penalty Box
Penalty box locations are a focal point of every hockey game. These strategic signage opportunities behind each of the two team penalty boxes during Boston Bruins games offer key message placement to arena and national television audiences.

Zamboni
A unique advertising opportunity, the TD Garden's two Zambonis appear on the ice for as long as ten minutes before each period of a Boston Bruins game. They provide a uniquely displayed, significantly sized, uncluttered presentation of your logo and/or message.